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What Is Rank & Bank (& Why Is It a Core Component of Our Long-Term SEO Strategies)?

by Cameron Martel | Feb 14, 2023 | SEO & Content, Thought Leadership

Summary: “Rank & bank” is an approach to creating content that earns rankings and generates revenue consistently by providing real and lasting value for users. Rank and bank content should have four things: effective targeting, a genuinely excellent user...

10 Awesome Marketing Books Business Owners Need to Read

by Graham Miles | Nov 24, 2022 | Business, Lists, Thought Leadership

Unsurprisingly, we’re pretty passionate about marketing here at Monochrome—uh, Marketing. But we didn’t learn everything we know from simple instinct. While we certainly like to think we have a natural flair for this stuff, the truth is that we’ve also done a lot of...
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We are a content marketing and SEO consultancy based out of Calgary, Alberta. Our focus is on creating effective content that maximizes organic traffic generation and conversion.

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